'Help for sports clubs & volunteers in Wales'
People In Your Club

Creating A Volunteering Culture

We all know that sports volunteers are the backbone of grassroots sport.

But it’s also a fact that people’s lives are getting busier so it’s really important – more than ever before - that clubs create a strong volunteering culture.

Our GivetoGain principles are at the heart of the volunteering culture we want to see and here are a few tips to help you on your way: 

Set expectations

Spell out the volunteering expectations every time a new member joins the club. Most people don’t mind helping, they just want to know what is involved, when and for how long.

Be positive

Those in leadership positions need to set the right tone by positively supporting those who get involved and encouraging others. Trying to shame people into volunteering doesn’t create the right sort of culture.

Just ask

If you have roles or tasks that need doing, don’t be afraid to ask. It works best in person but also use your club’s website or Facebook page.


Find out what specific skills your members or parents have and keep a record. As tasks arise, you can then target the right people.

Be flexible

Some people may not wish to take on a big role at the club that requires significant time and effort. So think about breaking bigger jobs up or devising a rota to share the load.


The chance to learn new skills, such as First Aid or coaching can motivate people to get involved. So promote and encourage training opportunities.


A simple ‘thank you’ or pat on the back goes a long way. When people lend a hand, make sure to thank them personally and publicly possibly on social media, to inspire others to get involved.

Read more on how VGA Gymnastics Academy has created a volunteering culture.