Club Welcome Pack
First impressions really do count and this is certainly true when you’re welcoming new faces to your club.
One reason clubs struggle to keep members and volunteers coming back time and time again is because they don’t receive a proper welcome in the first place.
Take a look at your clubhouse, your facilities, the activities on offer as well as the people a new person meets - prospective members and volunteers will take all of these things into account when they’re deciding how attractive, well organised and professional your club is.
A good way to make sure new people receive the warm welcome they deserve is to provide a Club Welcome Pack. This not only demonstrates that your club is well managed and professional but also that you are keen to make an effort with any new faces.
Clubmark suggests you include some of the following in your Welcome Pack:
- A personal welcome from the Club Chairperson
- Membership application form (if they have not already joined)
- Club information:
- Aims and objectives
- Club policies and procedures
- Clubmark information
- Club handbook (annual/season)
- Training session details
- Contact information
- Season welcome from captains/team managers
- Team information
- Fixtures lists
- Membership categories and fees
- Codes of conduct (players, parents/guardians, coaches, volunteers)
- Social events calendar
- A who's who guide to the club (with important contact details - specific attention to be paid to the Welfare Officer)
- Information on how they can help out at the club (e.g. key volunteer roles needed at that current time)
It can be quite short and simple – so don’t worry about listing everything suggested here. It’s just a guide to some of the things you could be thinking about.